Our Board of Directors
The RIAA Board plays a vital role in setting the direction of the Association and making sure we stay focused on what matters most - supporting members and strengthening the roadmarking industry.
Our Board is made up of representatives from across RIAA’s membership, bringing together a mix of experience from contracting, manufacturing, supply and industry leadership. Every Director acts in a voluntary capacity, giving their time, knowledge and industry insight to represent members and guide the long-term strategy of the Association.
The Board’s role is to provide strategic leadership and governance. This includes setting priorities, overseeing advocacy efforts, supporting industry initiatives and ensuring RIAA remains a strong, credible voice with government, road authorities and key stakeholders. While the Board sets the direction, it also works closely with management to make sure decisions are practical, achievable and aligned with the real-world needs of members.
Day-to-day operations of the Association are managed by the Executive Officer and a small administrative team. This team is responsible for delivering member services, managing communications, coordinating events, supporting committees and keeping the Association running smoothly. They are the engine room behind RIAA, ensuring members receive timely support, clear information and value from their membership.
Together, the Board and Executive Officer form a strong partnership by combining strategic oversight with hands-on delivery to ensure RIAA continues to serve its members, grow its community and advocate effectively for the roadmarking industry.
Below are the profiles of RIAA’s Directors, who proudly represent the membership and contribute to the ongoing success of the Association.
Director & President – Jenny Lane – Whiteline Road Services – NSW
Jenny’s vision is to help build a safer, more professional, and sustainable road marking industry that is recognised for its critical role in road safety. Through collaboration between contractors, suppliers, and government stakeholders, the RIAA can drive innovation, improve safety performance, and ensure the long-term success and growth of our industry
Email Jenny: [email protected]
Director & Vice President – Ash Thompson – Linemarking Supplies Australia - NSW
Ash’s vision is that the RIAA is a trusted, reliable and significant industry body that provides support for the members and is called to the table when important decisions are being made by stake holders that have considerable effects on our industry.
Email Ash: [email protected]
Director, Secretary & Life Member – Greg Petty – Rayolite - NSW
Greg's Vision is that RIAA provides a voice to the road marking industry. I hope to champion that voice no matter how large or small the organization for the benefit of members and the road safety user.
Email Greg: [email protected]
Director – Isaac Bahri – Road and Traffic Services - WA
Isaac’s vision for the RIAA is to see a greater representation of our members whilst ensuring we continue to strive for safer working environments across the board.
Email Isaac: [email protected]
Director & Life Member – David Eldridge – Guidance Road Management - NSW
David’s Vision for the RIAA is to raise the level of professionalism of industry improving product and service performance, education of contractors and clients.
Director – Joel Rees – Crystalite - NSW
Joel’s vision for the RIAA would be to continue the work of bringing the Government Departments (Federal, State, LGA’s CSIRO), Contractors and Manufacturers together to standardise the industry across all states as the RIAA was formed for that purpose.